Turn your expertise into a personal brand that opens every door.
Introducing Self Made
For female founders & creators building success on their own terms.
Self Made helps you turn your expertise into a personal brand that opens doors.
Inside, you’ll find the strategy, systems, and support to get visible, grow your audience, and build a business that actually lasts.
You’ve got the vision, the voice, and the ambition. But turning that into visibility, income, and aligned opportunities? That’s where most people get stuck.
Self Made gives you the strategy and systems to show up, get seen, and grow your personal brand with clarity and confidence.
LET'S GET YOU PAID FOR WHO YOU ARE
LET'S GET YOU PAID FOR WHO YOU ARE
We built Self Made for you
For the creator and founder with big ambition and goals. Growing your personal shouldn’t feel like a chore and we’re here to change that.
Why Personal Brand?
WITH A STRONG PERSONAL BRAND:
01.
Attract endless opportunities
From dream clients to brand partnership a strong personal brand makes you the go-to when a dream opportunity arises.
02.
Build trust and attract the right audience
When you show up consistently and authentically, you don’t just get followers - you create a loyal community that pays attention, engages, and takes action.
03.
Monetize your expertise
Your personal brand becomes the foundation for scalable income streams from content to coaching, product, collaborations and beyond. The sky is your limit!
What’s inside Self Made?
Self Made is your full-stack system for building a personal brand that actually drives visibility, opportunities, and income, without burnout or second-guessing
- Think like a founder, not a content creator.
- Build a magnetic brand people remember.
- Create a content system that scales with you.
- Monetize your skills without burning out.
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Learn how to think, act, and execute like a founder.
This module rewires your approach to personal growth, time management, and goal-setting. You’ll create your own productivity ecosystem, build a decision-making framework, and set up simple routines to help you stay consistent, even on low-motivation days.
Key Benefits:
Operate like a CEO (not a content creator on a hamster wheel)
Eliminate busywork and self-sabotage
Create focus rituals and systems that increase consistency and energy
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This is the blueprint for becoming known for your brilliance.
You’ll craft a clear, magnetic personal brand that reflects your story, values, and unique point of view so your audience instantly knows who you are and what you stand for.
Key Benefits:
Nail your brand positioning and signature message
Build a brand around your story, not a trend
Learn how to stand out in saturated industries without shouting
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Never wonder what to post again.
You’ll build a personalized content system that brings visibility, nurtures trust, and drives conversions. From content funnels to storytelling, from batching systems to viral post frameworks—this module shows you how to do content your way, at scale.
Key Benefits:
Master content types that drive visibility, trust, and sales
Plan 30+ days of content with ease.
Get plug-and-play frameworks for Reels, carousels, and storytelling
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Turn your knowledge into a real business.
You’ll learn how to package your ideas into offers that sell, create your first or next product, and develop a scalable monetization plan aligned with your brand.
Key Benefits:
Go from “I have a skill” to “I run a business”
Get clarity on what to sell and how to launch it
Learn systems to grow income without hustling 24/7
Inside Self Made…
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Core Curriculum
A step-by-step program designed to help you build a personal brand that gets you seen, trusted, and paid. From defining your vision to monetizing your expertise, this curriculum is your complete guide to creating a brand that works for you.
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Feedback on your Work
Get personalized feedback on your ideas, content, and strategies. Whether you’re stuck or ready to refine, we’ll help you make the tweaks that take your work from good to game-changing.
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Templates & Resources
Stop overthinking and start implementing with our plug-and-play tools. From content calendars to brand strategy templates, you’ll have everything you need to streamline your workflow and take action with ease.
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Action-Packed Challenges
These one-off challenges are designed to keep you motivated and inspired. They’ll push you to take bold action, step outside your comfort zone, and see quick wins that build momentum for your brand. The accountability you needed to make iconic things happen.
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Monthly
Deep-Dives
Stay sharp with live, expert-led masterclasses covering everything from audience growth to content strategy to building confidence. These sessions are designed to keep your skills fresh and your brand evolving.
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Bonus!
Community Support
Surround yourself with women who are as ambitious as you are. Share your wins, get support, and connect with a network of next-gen leaders who just get it. With Self-Made, you’ll have the clarity, confidence, and tools to finally see the results you’ve been working for.
FOUNDER OF GIRLS CLUB
Meet Alex
Alex Manderstam is the founder of Girls Club, a platform built to empower the next generation of women-led brands.
After years in the startup world, Alex learned firsthand what it takes to create a brand people trust and turned that experience into action.
She built a successful creator business from scratch, partnered with brands like Entrepreneur, Notion, and Adobe, and helped hundreds of founders, creators, and entrepreneurs build personal brands that grow real businesses.
Today, her work has reached over 150,000 people across platforms, and her newsletter of 18,000+ ambitious entrepreneurs continues to grow every month.
Self Made is the next step:
A system designed to make personal branding simpler, smarter, and more sustainable so more women can turn their ideas into brands that last.
LET'S GET YOU PAID FOR WHO YOU ARE
LET'S GET YOU PAID FOR WHO YOU ARE
Join Self Made
$67/ MONTH
FOUNDER RATE - USUALLY $97 PM
STEP-BY-STEP STRATEGY TO BUILD YOU BRAND
AI-POWERED RESOURCES
MONTHLY WORKSHOPS
EXCLUSIVE TOOL LIBRARY
PRODUCTIVITY TOOLS
ON-DEMAND FEEDBACK
PRIVATE COMMUNITY
Why is Self Made Different?
Strong personal brand is the key to building a wildly successful business. Self-Made isn’t just about creating content or growing followers—it’s about building the foundation of a brand that gets you seen, trusted, and paid.
01.
Plug & Play Tools
That actually make your life easier.
Most memberships throw a library of content at you and call it value. Self Made is different. We give you ready-to-use templates, AI-powered content tools, and brand systems that are designed to help you take action immediately.
You’ll plan a month of content in one sitting, create systems that run on autopilot, and finally stop reinventing the wheel every time you sit down to work.
Strategy meets execution - without the overwhelm.
02.
Personalized strategy
You won’t find “post 3x a week” tips or one-size-fits-all formulas here. Self Made is built around your vision, your voice, and your unique positioning.
Inside, you’ll get the tools and support to build a brand that actually feels like you. With content and messaging that sets you apart, not blends you in.
Whether you're just getting clear or you're refining your niche, we'll help you own your space and turn attention into authority.
03.
Built for founders who want to move.
Self Made was made for action-takers. If you’re stuck in the spiral of overthinking, perfectionism, or too many ideas, you’ll love how grounded and clear our roadmap is.
You’ll get step-by-step guidance on what to do, when to do it, and how to make it work for you.
We help you go from “What do I even do next?” to “I’ve got this on lock”. Fast.
And the best part? You don’t have to do it alone.
You’ll be surrounded by a community of ambitious, creative women who are also building bold brands and actually doing the work.
Frequently Asked Questions
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No! Self Made is for anyone who wants to build a brand that opens doors whether that means landing clients, securing brand deals, growing an audience, or creating new income streams. A strong personal brand gives you opportunities, leverage, and visibility, no matter your industry
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Self Made is for creators, entrepreneurs, and ambitious professionals who want to stand out, build authority, and monetize their expertise. If you’re serious about taking action and growing your brand, this is for you.
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DesYou’ll get immediate access to the Self Made platform, where you’ll find:
✔ The Self Made Index (with up-to-date branding & business strategies)
✔ Monthly workshops & expert trainings
✔ AI-powered workflows & systems to help you scale
✔ A community of high-level action-takers to grow alongside
✔ Ongoing feedback & support to refine your brand and strategycription text goes here -
Yes! There’s no long-term commitment - you can cancel anytime. But we’re confident that once you see the momentum you’re building, you’ll want to stay.
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Self Made is designed for efficiency. The lessons and resources are built to fit into your schedule, with clear action steps so you can move forward without overwhelm. It’s not about doing more - it’s about doing what actually works.
Plus you're getting access to our AI powered workflows that are designed to save you 10+ hours each week. So if you don't have time, that's exactly why you should join.
